Harrods.com has launched the second season of ‘Harrods Launches…‘ following a successful debut with Manjit Deu and Iris Van Herpen. For AW10 ‘Harrods Launches’ offers young designers Hasan Hejazi, Baartmans And Siegel, J.JS Lee & Nicole Murray a platform to showcase and sell their collections to an international audience.
Marigay McKee, Fashion and Beauty Director at Harrods, says: “There is never a shortage of new talent in London, but it is often a challenge for emerging designers to start off in business. Nurturing and promoting new talent is crucial to the future of British fashion. I am thrilled that the second season of this exciting initiative will allow Harrods to continue to build on our offering of young designers, recognising new stars and giving them a global platform to launch their careers.”
Hasan Hejazi (above)
Delivering a successful collection of contemporary, playful, glamorous eveningwear for his MA in Fashion Design and Technology at London College of Fashion, Hasan’s main aim is to create garments which women will be excited and wowed by, most importantly they must feel powerful, confident and sexy. The stand-out collection – combining a strong colour palette of pinks, blues and purples with contrasting textures of dyed goat fur and sequins – has been greatly received by stylists and celebrities such as Paloma Faith and Marina and the Diamonds.
A dynamic luxury menswear label, which is fast becoming one-to-watch, synonymous with interesting details and menacing masculinity. The Dutch/English, London-based design duo met while at Viktor and Rolf and were united in their belief of beautiful craftsmanship and imaginative design. Self described as modern-traditionalists, Wouter Baartmans and Amber Siegel focus on fabrics that seduce and shapes that are accessible yet distinctive. Both 2010 graduates of the prestigious Menswear Fashion Design and Technology BA and MA courses at London College of Fashion, the pair’s work is recognizable by their use of interactive texture and sharp tailoring.
Central Saint Martins MA winner of the 2010 Harrods Design Award, Jackie JS Lee channels her passion for classic detailing and signature tailoring. With an emphasis on innovative and masterly pattern cutting, the aesthetic harnesses classic traditional tailoring, that has a sleek and subtle feminine edge. Drawing inspiration from the severe Russian Constructivism movement and working with heavy weight jersey fabrics in a dusty monochrome palette, the collection falls elegantly on the female form.
British-born designer specializing in luxury women’s ready-to-wear, Nicole previously completed the MA Fashion Design Programme at the London College of Fashion, where she received the Harold Tillman Scholarship for Young Designers. Reminiscent of an elegance found in the Parisian couture houses of the 30s and 40s, the colour palette of nude, petrol and navy blue creates a soft and relaxing collection that ensues a timeless and effortless style. An exceptional attention to detail and finish comes through applied texture and artisan craft, with all pieces being fringed by hand and made in England.